Your website may look beautiful. But if it’s not ranking on Google, something is wrong under the hood. Many business owners in Edinburgh spend money on ads or content but still wonder:
- “Why is my site not on the first page?”
- “Why are my competitors ahead of me?”
- “Why is my traffic dropping every month?”
The answer is simple: you need a professional SEO audit in Edinburgh.
What is an SEO Audit?
Think of it like a health check-up for your website. An SEO audit scans every part of your site to find issues that are stopping you from ranking.
A complete SEO assessment in Edinburgh checks:
- Technical setup (speed, mobile-friendliness, crawlability)
- On-page SEO (titles, headings, keyword use)
- Content quality (duplicate, thin, or outdated pages)
- Backlinks (spammy or missing links)
- User experience (navigation, design, conversions)
Without an audit, you’re just guessing what’s wrong.
Why Businesses in Edinburgh Need an SEO Audit
We’ve seen local businesses face these issues:
- Pages not indexed in Google
- Slow websites that lose impatient customers
- Broken links that confuse visitors
- Wrong keywords targeting the wrong audience
- Outdated SEO tactics hurting rankings
One client, an Edinburgh law firm, came to us because they were invisible on Google. After our SEO audit, we found duplicate content, missing schema markup, and slow mobile speed. Fixing these issues boosted their ranking within weeks.
Types of SEO Audits We Provide in Edinburgh
1. Technical SEO Audit
Checks the foundation of your site. Covers speed, mobile usability, indexing, XML sitemaps, robots.txt, Core Web Vitals.
2. On-Page SEO Audit
Reviews your content, headings, internal linking, and keyword placement.
3. Content Audit
Finds thin or duplicate content. Suggests new topics to target customers.
4. Local SEO Audit
Perfect for Edinburgh businesses that want more local clients. Checks Google Business Profile, local citations, and map rankings.
5. Backlink Audit
Finds toxic backlinks harming your site and opportunities to earn strong links.

Affordable SEO Audit in Edinburgh
Many agencies charge thousands, but we provide affordable SEO audits in Edinburgh that still cover everything you need. We give you:
- A clear report
- Screenshots of issues
- A step-by-step action plan
No jargon, no fluff — just solutions.
What Happens After the Audit?
An audit shows what’s wrong. But the next step is fixing it. That’s where we help:
- Optimising your site for Google’s latest algorithm updates
- Improving your Core Web Vitals
- Updating your content strategy
- Building safe, high-quality backlinks
With the audit + fixes, your website will start climbing the rankings again.
Why Choose Our Edinburgh SEO Audit Service?
- We’re a local SEO agency that knows the Edinburgh market
- 10+ years combined experience in technical SEO
- Clear, beginner-friendly reports
- Support for all platforms: WordPress, Shopify, Magento, Wix, Squarespace
Final Thoughts
If your website is not bringing leads or sales, it’s not the end — it’s a signal. You need an SEO audit in Edinburgh to uncover the real issues.
Don’t let hidden problems hold your business back. With a professional SEO assessment, you’ll see exactly what’s wrong and how to fix it. The result? More rankings, more traffic, and more customers.
FAQs
1. How long does an SEO audit take?
Usually 3–7 days, depending on the size of your site.
2. Can I do an SEO audit myself?
Free tools help, but only a professional SEO audit uncovers deeper issues.
3. Do you provide a written report?
Yes, we give a detailed report with screenshots and fixes.
4. Is your SEO audit affordable for small businesses?
Yes, we offer affordable SEO audits in Edinburgh tailored to startups and SMEs.
5. What happens after the audit?
We create an action plan and can also implement fixes for you.